Wednesday, September 19, 2007

Flight of the Concords


http://www.hbo.com/conchords/

Targeted Audience:
  • Fans of the band
  • curious people who've heard about the show
  • Kiwis (people from New Zealand)
  • HBO customers 18-36
  • Potential HBO customers
Usefulness of Content& Ease of Navigation:

People mainly visit this site for entertainment purposes, the content is useful in so far as you are entertained and informed by the site. I think that the music however from the show should be downloadable and should play once when you arrive at the homepage. Though, this might get people in trouble at work.

I would venture to say that fans visit the site for primarily two reasons, one to find out what their coworkers or friends are talking about or two to interact with the show in between episodes. Die hard fans want previews of the next episode, or just interaction in the days between episodes.

The site's designers have incorporated both of these desires on the homepage.
I like that you don't have to come back to the homepage to use the navigation bar instead the bar in the upper right hand corner is on every page. To look at video of the show past and present use the video hyper link. To interact with other fans, use the community hyper link. The controlled vocabulary here is pretty good but not completely intuitive which my lead to some users wandering for the things they want.

Consistency of Design:

Overall the site is consistent, a lot of big horizontal pictures, not a lot of text as you navigate through the site. I've noticed a typo on the homepage "Mel's Vlog" but once you get to the linked site, "Vlog" turns to "blog"

The homepage is driven by the images which are quite large and horizontally oriented, I think this under emphasizes the link in the top right hand corner. The navigation bar for the show could be larger. Also the horizontal orientation influences me to not scroll for more content.


Shades of blue and accents of yellow are the primary site colors, the combination is based on graphics that are also used in the show credits.



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