Thursday, September 27, 2007

Virgin Radio

www.virginradio.co.uk

Intended Audiences
People who listen to virgin radio whether from radio, satellite radio or online.

Usefulness of Content
This site gives a lot of information regarding music especially british music since Virgin Radio is an England-based radio station. The site not only covers the radio shows but also covers all information regarding artists, music festivals, news, concerts, music events, awards, etc. The site also serves as a platform for music enthusiats to interact with each other. All in all, if you listen to Virgin Radio and like the type of music they play on the station, this site pretty much gives you everything you need to know regarding these music.

Consistency of Design
The site is divided into 5 basic topics: Music, DJS/Shows, Interact, News, and Freebies. I think these topics are really clear cut and each topic has different color so when you click any of the topic, the pages in each topic will also have the same color as the topic itself. The format of each of the topic's main page is the same so everything is very consistent throughout the site.

Ease of Navigation
I found that navigating this site is confusing sometimes since they have a lot of information on each page and it just seemed really overwhelming sometimes. Eventhough the site tries to group everything into the 5 main topics and signify each topic by different color, the information and content in each topic is still so much. There are basically too many things going on in each page that I find it very distracting.

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