Tuesday, November 13, 2007

Home Depot

Home Depot

  • Target Audience:

Folks who are interested in the company, finding a job, stock investment, kids workshops, etc.

  • Usefulness of Content:

It is useful. All the menus on the top row have sub-menus that direct the target audience to each interest field: For example, for the career menu, it has the sub-menus for store opportunity, corporate opportunity, and EXPO opportunity. If you click on each menu, you will be directed to content page that displays detailed info on how to apply for a position, podcast for job preview, program for different culture group, benefits, etc. For shoppers, there are links like shop online, store finder, and contact us on the right side of the top corner. If you like to see each sub-menu that contains detailed info links with a bird-eye view, there is a sitemap as each submenu contains sitemap within.

  • Consistency of Design:

It is consistent throughout the site.

The color scheme stays the same: The each main menu with sub menus on the left column is orange: The top row with the main menu is dark green throughout.

The layout is consistent: The logo stays on the left top corner; the main menus are on the top row containing sub menus in each; the 2/3 portion of half the body displays the pertaining picture to each content. Below the picture is the related content to the menu. Three external links for home depot shopping aficionados are located on the top right corner above the dark green main menu row: shop online, store finder, and contact us.

  • Ease of navigation:

Except the absence of search engine, this site is easy to navigate because of the consistent color scheme and layout. It helps users to know what to expect where.

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