Sunday, October 14, 2007

Wayfaring

http://www.wayfaring.com

Target Audience
  • people who want to create personalized maps of things such as where all their friends & family live or there favorite hotspots in a city
  • friends & family of those people who make custom maps
  • people looking for good places to go in a city they have limited knowledge on

Usefulness of Content
  • can make custom maps so don't have to always look up directions for places
  • gives inside knowledge to visitors to a city they are unfamiliar with
  • can tag places, not just cities, which is more useful to viewers

Consistency of Design
  • simplistic
  • have maps on the left & corresponding searches or tagged spots on the right
  • green & black colors throughout the site
  • probably should have some black space to the left of the map to make it easier for people to see the map

Ease of Navigation
  • sometimes search bar doesn't show up unless you click another link first
  • don't have to scroll very far if at all to see all of the information on a page
  • have four main courses of action that users can take, but you can only access all four from the main homepage
  • have to zoom out initially to find what you are searching for because the by default the search screen focuses on particular city--kind of annoying

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